Vibrant design sparks life back into local retail destination.  Putting the 'all' in Glenfield Mall provided a vibrant identity, design system and locally focussed storytelling for a previously generic retail site. This helped establish a contemporary and fresh direction that connected to its location, community and history as a gathering place.  The system was rolled out across exterior, interior, promotional and digital branding. The Mall has significantly increased turnover since the rebrand.   glenfieldmall
       
     
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 Vibrant design sparks life back into local retail destination.  Putting the 'all' in Glenfield Mall provided a vibrant identity, design system and locally focussed storytelling for a previously generic retail site. This helped establish a contemporary and fresh direction that connected to its location, community and history as a gathering place.  The system was rolled out across exterior, interior, promotional and digital branding. The Mall has significantly increased turnover since the rebrand.   glenfieldmall
       
     

Vibrant design sparks life back into local retail destination.

Putting the 'all' in Glenfield Mall provided a vibrant identity, design system and locally focussed storytelling for a previously generic retail site. This helped establish a contemporary and fresh direction that connected to its location, community and history as a gathering place.

The system was rolled out across exterior, interior, promotional and digital branding. The Mall has significantly increased turnover since the rebrand.

glenfieldmall

G-Mall-1.jpg
       
     
Glenfield Mall ENTRANCE.jpg
       
     
G-Mall4.jpg
       
     
G-Mall6.jpg
       
     
G-Mall7.jpg
       
     
G-Mall8.jpg
       
     
G-Mall9.jpg
       
     
G-Mall10.jpg
       
     
G-Mall-Signage16.jpg
       
     
G-Mall13.jpg